This project aims to understand whether and how national leaders rhetorically build a shared sense of social identity amongst citizens during the COVID-19 pandemic. This study will examine whether there is evidence of identity leadership in the messages and framing of leaders’ speeches (e.g., "we are in this together").

Project members

Dr Hema Preya Selvanathan

Dr Hema Preya Selvanathan

Senior Lecturer (Social Psychology)
The University of Queensland

Professor Jolanda Jetten

SIGNify Co-Director
Professor of Social Psychology
The University of Queensland